SEO, or search engine optimization, is its own animal. Not only is it ever changing, but it’s complex and difficult to master. Good SEO practices are important because they’re how you can make your website rank on the first page of Google. For those of you who’ve been with me for awhile, you know that […]
Having a top notch pet sitting website is so incredibly crucial to your business. More specifically, the first fold of your website has got to be clean, organized, and attention-grabbing. So, let’s talk about the top pet sitting website problems that I see and how you can ensure that you don’t make the same mistakes. […]
When an employee breaks the rules of your pet sitting company, most business owners go to Facebook for advice on what to do. They are frustrated because they feel their pet sitting employees should have known better and they simply don’t like conflict. They don’t want to be the “bad guy” and they aren’t sure […]
How exciting! You just hired a new pet sitting employee for your company and now comes the training period. But how exactly do you teach someone and ensure that they not only understand but will agree to all the policies and procedures you have created for your business? How do you make sure they respect […]
In the pet sitting industry, building community is extremely important. It’s up to YOU as a business owner to connect with your community and build meaningful relationships. Doing so will make your business relevant and well known. Over the years I’ve worked with a lot of pet sitting companies and am well versed in the […]
Being a pet sitting business owner can undoubtedly be lonely and isolating. But what if I told you it doesn’t have to be? In fact, it shouldn’t be! It’s important that you are continually working to build your pet sitting community as often as possible. Not only will it allow you to make some great […]
Technology is ever changing. And with new technology comes new ways for your business to connect with your clients. One of these ways is Facebook Live – a feature on Facebook where you can broadcast yourself LIVE to your Facebook friends. Cool, right? While blogging is still really popular, video is becoming where it’s AT! […]
Business owners may often wonder about the value of their business. Knowing the value of your pet sitting business helps business owners determine if they are pricing their services effectively. It can also help them better understand what they can do to improve the value of their business. Valuing your business service is an important […]
Choosing pet sitting software is no doubt a daunting task. After all there are a TON of different companies, all with loads of different, innovative features. But how do you know which of those features you truly need? Today we’re going to talk about the 5 things you MUST consider when choosing pet sitting software in […]
Thinking of switching pet sitting software companies can be a big pain in the A$%, isn’t it? In fact, all the headache that goes along with switching is the single most important reason why I hear many pet sitters won’t do it. As a business owner, we already have way too much on our plate. […]
In this day and age, there are SO many different types of social media marketing channels. So many in fact, that it is near impossible to manage accounts on all of them. Try to think of each social media outlet as a different channel on TV. Nick Jr. isn’t going to be attracting the same type […]
Question: What would happen if today you didn’t gain any more pet sitting clients because you already have enough? How would you go about keeping the ones that you have? So many companies say they go “above and beyond” with their clients, and attribute that to gaining more pet sitting clients. But what does that really mean? […]
It’s no secret that the pet business industry, in a word, is competitive. There are all different sorts of businesses in the pet sitting network from pet sitters to dog walkers to dog groomers etc. I could go on and on. But what if I told you that you could use your competition to your advantage? […]
Changing the colors on my Jump Consulting website was something I wanted to do for a long time. When I origionally chose the red phase, I was actually in a RED phase in my life but as time went on and I grew, I just new I had to rebrand my company. My Rebranding Journey: […]
Ah, client notes. (aka care notes, journal, updates, etc) It can be tough deciding what to say (and not say) in your client care notes. Ever stare at that paper or screen wondering, “Just how do I make this visit sound more interesting than it really was?” or “How I do make it sound like […]
Happy New Year! ….as I start writing, it is 8:23 here in Arizona. I felt compelled to just write but realizing this was much longer than a Facebook status, I thought to post this here… I am talking to you. The business owner who is stressed, worried, overwhelmed, unbalanced, and willing to be vulnerable. Here is […]
As a small business owner, we all wear many hats. Sometimes so many hats that we end up feeling like a character in a Dr Sueus book trying to balance them all up on top of our head! We know we should use apps to help our business productivity but often get overwhelmed with the […]
You have decided to send a rate increase letter but are drawing a blank on what to start writing. I understand that increasing your rates can be scary. You might be thinking to yourself “What am I going to tell my clients?” and “HOW am I going to tell my clients?” But what if I […]
Getting pet first and cpr online training can be life saving for your pet sitting clients, let your staff know that you are invested in their training, and a marketing gold mine if you use it correctly. This coupon code is from Episode 26 of Bella In Your Business podcast where we discuss all the benefits […]
Getting pet first and cpr training can be life saving for your pet sitting clients and a marketing gold mine if you use it correctly. Below is the goodies from Episode 26 of Bella In Your Business podcast where we discuss all the benefits of this program: Discount Code for pet first aid and cpr online training […]
Expanding. It’s both a scary and exciting concept, right? And it’s definitely not easy to expand your pet sitting business. You not only have to market to these new areas of town, but also make sure you have the proper amount of staff coverage to expand to your new area. Today we’re going to take […]
Marketing is tricky. Some people love it, and some people hate it, but I think we can all agree that it can be tough. Think about it. You’ve just come up with a fantastic marketing plan, and you’ve started implementing it. Good to go right? Well, not exactly. Step two is figuring out if it’s […]
Imagine this. You are the owner of a successful pet sitting company that is booming with business. So much so that you’re ready to take on some new staff. So you create a job posting, upload it, and …. no responses. Sound familiar? Well I’m here to tell you that it’s not you, it’s your […]
The pet sitting industry is a beautiful thing. I mean think about it. You’re loving on all different sorts of fuzzy creatures and are PAID to do so. But, there are a few things you must know before becoming a pet sitter. As the on demand economy keeps expanding, there are websites like rover.com, dogvacay.com, […]
We all know that being a pet business owner isn’t only just about loving puppies and kitties. You have to fill so many different roles day in and day out. So when it comes to marketing and posting to your social media accounts, you’re thinking to yourself, “how am I ever going to have time […]
There’s nothing quite like the squeals of excitement when your surprise someone with a gift. It’s even better when you’re rewarding your hard working employees with heartfelt appreciation. Day in and day out our employees put in their effort, energy, and time away from their home and family for our businesses. That’s why these 5 […]
I have a loaded question for you. Are you ready for it? Okay, here it goes….do you have a marketing plan? Not a couple notes scribbled on a paper. No, a real, true marketing plan. Chances are you probably don’t. It seems that, all too often, that’s the one thing that people don’t do when […]
We have so many ways in this new instant economy to make money that businesses like dog boarding are sprouting up everywhere. To be honest and straightforward the answer to this questions isn’t a yes or a no. The job of watching a pet while their parents are at work or out of town seems […]