Tag Archive for: marketing

business rut

Episode 320: Feeling Stuck? This Is The #1 Thing You Need To Hear

business rut

Have you found yourself in a rut lately? Like a place where you just feel stuck. There are many reasons why business owners find themselves stuck in a rut, but not many know what to do next.

The good news is you are not alone, we have all been there before. In this week’s episode, we are breaking through that business rut and discussing ways to overcome the feeling of being stuck! I am diving deep into the strategies and tactics that you can use to break free from a this rut and get back on track toward success and growth.

Follow along to find the common causes, tips to overcome feeling stuck, and how to maintain your momentum.

Biggest Takeaways

  • 5:33 Common reason why business owners feel like their stuck in a rut
  • 6:57 identifying the root cause of business rut
  • 8:26 Strategies for breaking free from rut 
  • 10:21 Maintaining momentum 

Recommendations

A business rut can leave any business owner feeling stuck, depressed and on the verge of wanting to give up. Sometimes it takes a different perspective or a different voice of reason you can lean on to help you through these painful ruts. The Mastermind group is a community of like-mined business owners who have all been in the business rut before! This community learns on each other and grows together with monthly HR questions answered live, 1:1 coaching with Bella, and a plethora of support. This is a community unlike any other in the industry and knows the pains of being stuck. But they also know the success of getting out!

Better Marketing With Bella

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self-development

Episode 319: Want More Profits? Here Is What You Need To Do

Have you had time lately to be intentional about your self-development? As a leader, because that is what you are, you need to continue to grow and develop. And when we are not intentional about it, influences come in and alter our ways of thinking.

Today I want you to think about the things that influence your life. What are you reading, who are you spending time with, and how are you developing in a way that will benefit you and your business?

If you knew it was as simple as doing this during brushing your teeth or getting ready in the morning, would it be something you prioritize? Because today I am telling you it is not about having enough time, but prioritizing self-development to help you and your business grow.

Biggest Takeaways

  • 2:37 Understand how you are feeling/ why you feel the way you feel
  • 8:49 Don’t react, respond 
  • 9:12 Does misery love company? 
  • 10:15 What type of support are you surrounding yourself with? 
  • 12:51 What can you do about this? Are you intentional about self-development

Recommendations

Self-development begins by being intentional about what we are doing and who we are surrounding ourselves with. As a business owner, it is imperative to be surrounded by people who are helping you grow, develop and accomplish your biggest goals. In the Mastermind Group, you will find a community of like-minded owners who are ready to grow and scale their businesses. They prioritize self-development and lean on one another for support and encouragement. With years of HR questions answered, 1:1 support with Bella, guest speakers, and a plethora of support, the Mastermind group focuses on self-development and growth.

Better Marketing With Bella

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Mastermind Group

Episode 139: The Scientific Way You Can Increase Your Productivity 39%

Brain.fm

market your business

Episode 315: Book More, Work Less, How To Use These Little-Known Social Media Tools To Market Your Business

If you are a business owner, I am pretty sure you already know your social media is the biggest flex you have to market your business. And before you dismiss this topic, “yea Bella, I know, I use my social media every day” just hear me out. Because, while you might feel like you are constantly using your social media, are you utilizing it to its’ fullest potential?

You may be up with all the social media trends, prepared as they come, and know what to expect out of your social media platforms. But, I can almost guarantee you might be missing these hidden tools that will help market your business. I have a plethora of client success stories out of my Mastermind group and Better Marking With Bella that can attest, these tools can and will help market your business if you are willing to give it a try,

This week I am bringing your five social media tools, that will help up your social media game. I want to hear from you this week, have you tried these tools to market your business? Or are you willing to give it a try now?

Subscribe to Bella In Your Business on your favorite streaming platform today!

Biggest Takeaways

  • 2:10 Meta Business Suite
  • 4:02 Video replies 
  • 5:40 Agorapulse 
  • 7:27 Jazz HR 
  • 10:12 GIPHY

Recommendations

Tomorrow, the doors for Better Marketing With Bella are closing! This is your opportunity to grow and market your business like the professional you are. With six months of content created for you, bonuses and guidance, it is no wonder there are so many success stories from this program. There are two different options to fit your budget and lifestyle centered around what works for you. Mention you are a podcast listener and I may have a special deal for you!

Episode 277: Making Money Off The Podcast: Real Life Stories Of Clients Increasing Their Bank Accounts

Jazz Hr

Agorapulse- 2 Months Free

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Better Marketing

Episode 312: The Evolution Of Better Marketing With Bella

I am coming to you today with a special, secret episode to spill all the secrets about Better Marketing With Bella.I know a lot of you struggle with doing social media on your teams. Whether you have done it yourself or sourced out to pay someone else to do it. My goal is to help you with your own marketing production and shine a little light on why this program is so successful. When Better Marketing With Bella began in 2017, it was very different. Mostly, because social media was different. I completely understand why you feel like you might be falling behind of the trends of social media that will help you obtain more clients and staff members. That is where Better Marketing With Bella comes in, and why we have changed it almost every single semester. Because as social media evolves, we must also. I am here to build you and your team up with the hopes of eventually graduating you from the program and leveraging all the social media trends there are.

Listen in on some insight into how it all began and the evolution of Better Marketing With Bella. I’ll tell you how and why this program is leading clients to their dream success and how it can for you too.

I’m putting it all out there today, just for YOU! If you are wanting better marketing then this is the podcast for you.

Biggest Takeaways

  • 2:55 How it started 
  • 6:30 Evolution 
  • 8:00 The process
  • 12:40 New packages 
  • 16:30 The best you can ever get! 

Recommendations

If you are a doer, which by listening to this podcast, I know you are, then Better Marketing With Bella is for you. This program is designed to help business owners who are ready to succeed with their social media marketing. The doors are open for 2023 and I have changed the packages up with you in mind. Whether you are looking for it all or just need a little nudge to have better marking with your business, there is a right fit package for you. DM me and let me know you heard it on the podcast and I will have an extra surprise for you.

Better Marketing With Bella

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Mastermind Group

funny pet stories

Episode 310: My Funniest Pet Stories And How To Make It Into Social Media Posts

funny pet stories

In this industry, we all have them. This hysterical, how the heck did this happen to me, funny pet stories. But these stories can be used for much more than a funny, casual conversation. You can be leveraging these funny pet stories.

Yes. Leverage these stories for your social media posts and content.

Take those funny pet stories and show your clients and potential clients your hustle. These stories can show your audience that you can handle the tough things, guarantee your business, and follow their exact direction. Even if it’s the funniest thing you have ever done. It is a fun way to show your audience the times you had in your business that made an impact on your or your business.

This week I am bringing you 3 of my own funny pet stories and how they can be used to leverage social media content. So, get ready to laugh a little and learn how to batch a whole lot.

Biggest Takeaways

  • 3:50 Attack Kitty 
  • 9:45 Dog that was pushed in the stroller and fed McDonalds
  • 14:15 Pet Sitter locked out 

Recommendations

Do you know how you can leverage your funny pet stories for your social media content? Well, in Better Marketing With Bella, we teach you how to be a marketer and ask you to meet us halfway. Of course, the custom content in those 6 months is created for you. However, we teach you how to bring the personality of your everyday social media. Doors are opening for 2023, if you are ready to take your content to the next level as well as learn all the marketing skills you need to excel in your business.

Better Marketing With Bella

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Mastermind Group

Plan for the holidays

Episode 308: What Every Dog Sitter Needs To Know For The Holidays

plan for the holidays

It may be September, but the best thing you can do to save yourself time (and sanity) is to plan ahead for the holidays.

Plan what business will look like, and how much or how little you are wanting to take on. Then prioritize everything. Right now you may be so swamped that the thought of planning for the holidays sends you into overdrive, but stick with me.

Are you wanting to take a holiday trip to the cabin? Maybe a tropical vacation to the Bahamas. Spend more time with those who are most important. Prioritize what is important first and plan accordingly.

This week I am breaking it down for you, giving you the exact tips you will need to plan for the holidays . After all, it is the season to be jolly, not stressed.

Biggest Takeaways

  • 1:22 Big rocks first 
  • 2:20 Batch social media content 
  • 4:10 Set goals 
  • 6:30 Down time for yourself 

Recommendations

Are you stuck in your marketing? Tripping up on the newest changes and trends? Maybe doing better in marketing is one of your goals. While you plan for the holidays, plan that your content will be the driving force of your business. And potential clients will want to see trendy, professional, content that stands out from the others. Doors are opening for Better Marketing With Bella, where we have professional content branded for you and your business for 6 months. You can’t afford to miss out on great marketing.

A Valuable Lesson For A Happier Life

Better Marketing With Bella

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Mastermind Group

a successful business

Episode 307: Want To Drive Your Business Into The Ground? Do These 3 Things Every Day

A successful business

Sometimes we think we know all the right things to do to have a successful business.

But the truth is, we are not always at our best. Certain things we think or do are causing us to drive our businesses into the ground.

This week I want to make you aware of these things. Because if you are aware, you then can see what you are doing wrong and adjust correctly to get your business where you want to be.

All the stress you feel and hold from your business will show in your business and attribute to a downfall. This week I give you 3 things you may be doing every day that is running your business into the ground. And how to change it to have a successful business.

Biggest Takeaways

  • 1:54 Generic website 
  • 3:45 If you want it done right, you gotta do it yourself
  • 5:08 DIY everything 
  • 6:22 Place of scarceness

Recommendations

Can you remember the 5 year goals you set for yourself back in 2017? What about even the 1 year go you set this time last year? Chances are, you may not even remember what they are, let alone if you obtained them! 90 days goals are what we practice in the Mastermind group. It allows you to fully emerge yourself in your goal and visualize yourself there. Thinking about where you will be in December versus 3 Septembers’ from now, gives you a realistic timeline to achieve t successful business Join a community of doers ready to help you achieve the goals you are working so hard towards!

Better Marketing With Bella

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Mastermind Group

build a thriving business

Episode 306: I Have 20 Years Experience In The Pet Industry. Here Are 3 Ways To Cultivate A Thriving Business

20 years of experience in the industry comes with a whole bunch of advice and some ideas of what not to do. If you are looking to build a thriving business you not only need to know the correct steps but the right mindset to get you there. Today, I hope you don’t take this lightly, and learn from my mistakes and triumphs. Building a thriving business begins and ends with you, your mindset, and your willingness to make it happen.

Today I am bringing to you 3 ways you can build a thriving business that you may not have thought of, or may be afraid to try. Either way, if this episode resonates with you, it was meant for you. I thrive from seeing my clients thrive in their business and today I am sharing with you how I achieved the success I have today, so you can too.

Biggest Takeaways

  • 4:13 Become best friends with fear
  • 7:15 Build your team 
  • 10:05 Surround yourself with good people 
  • 16:36 DM Me! 

Recommendations

Negative energy surrounding you and your business will only hold you back from being able to build a thriving business. There are people right now in the Mastermind group that are doing the things you are truly dreaming of. If you feel alone in your business, I urge you to check it out and find the positivity that you have been missing. Years of questions answered a community of strength and positivity and a place where you are always surrounded by good like-minded people. To build a thriving business, you need to surround yourself with an energy that matches that.

Better Marketing With Bella

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Mastermind Group

Stand out from the competition

Episode 305: 8 Ways To Stand Out From Your Pet Sitting Competition  

Stand out from the competition

Your hope as a business owner is to stand out from the competition and entice clients to choose you to work with, right? But you need to do just that, stand out! When there is a plethora of pet sitting or dog walking businesses to choose from, what sets yours apart from the rest?

But do you know the right things you should be doing to stand out from the competition? Do you know what your website should look like and include? Or how about the type of relationships you should build that your competition probably isn’t doing.

When you know the right things to do to stand out from the competition, business will grow and succeed. This week I fill you in on 7 ways to stand out from your pet competition, with a bonus tip!

Biggest Takeaways

  • 1:58 Beautiful Website 
  • 3:58 Show and Tell website 
  • 5:35 Anticipate questions
  • 7:07 Do as you say and say what you mean
  • 9:52 Genuinely figure out how to follow up
  • 11:56 Be real on social media 
  • 13:17 Real face-to-face relationships with community leaders
  • 13:56 Bonus! Veterinarian endorsements 
  • 16:45 Doors opening up soon.. 

Recommendations

Planning ahead is the biggest strength when it comes to running a successful business. In Better Marketing With Bella, planning ahead has never been easier. With 6 months’ worth of marketing content created for you, you get to focus on growing and scaling your business. Better Marketing With Bella stands out from the competition while keeping you on track with your marketing needs. Doors are opening soon for 2023!!

Better Marketing With Bella

Bella Vasta Instagram

Mastermind Group

Hiring Questions

Episode 304: 4 Hiring Questions To Separate Good From The Great Pet Sitters


What if you knew the right questions to ask that would separate the good, from the great employees? Asking the right hiring questions when searching for employees can weed out ones who may not be the right fit for you or your business. But how do you know what questions to ask?

The hiring process shouldn’t be a stressful situation that ultimately leaves you empty-handed a few months down the road. You are spending your time and resources trying to find those great employees who will help you grow and scale your business.

This week I am speaking from my many years of expertise and giving you the four hiring questions to ask that will separate the good from the great employees you are looking to hire. What would it mean to you and your business if you found the right employees from the start, rather than wasting time training those who aren’t going to work out?

If hiring the hiring process has left you frustrated or starting over multiple times, this episode will help you head in the right direction.

Biggest Takeaways

  • 4:16 Did you ask the right questions? 
  • 6:38 What would they do in a sticky situation?
  • 8:47 The “drink test”
  • 9:57 What does this job mean to you? 
  • 12:20 How long can they predict their current availability 
  • 14:55 How much do they need to make a month?
  • 16:37 Free Avatar class
  • 9:08 Jazz HR 

Recommendations

Imagine easily knowing how to find and hire the right candidates. If you are looking for help writing a killer job posting or even how to attract the right candidates, I have put together a three-part training series that helps you ask the right hiring questions and get the employees you are looking for. Head over to joinjumpconsulting.com to see if this is the answer you have been looking for.

FREE Jump and Scale Class

Jazz HR

Better Marketing With Bella

Bella Vasta Instagram

find and hire employees

Episode 302: How To Find and Hire 3 Amazing Employees In 2 Weeks

Find and hire employees

Does the process of finding and hiring new employees leave you feeling defeated? Or maybe you feel like you have done it all when it comes to hiring and it just is not working for you. What if I told you it can be much easier? That you may need to take a different approach you haven’t tried when you need to find and hire employees quickly.

What if I told you, I have 5 amazing tips to help you find and hire employees that you need for your business… in two weeks? Would you want to change up your process? Give a new way a try and do things differently.

Because I truly want you to be in a place of abundance, where you are never “caught with your pants down”. This episode is going to help you find and hire employees.. amazing employees, that will help you get to that place.

Biggest Takeaways

  • 1:34 Jazz HR 
  • 2:53 Multiple Hiring Ads/ Talking to multiple different avatars
  • 4:56 Contact connected people
  • 7:10 Leverage the emotional side of the job
  • 9:10 Spend 30 minutes a day working on this
  • 10:23 Go where your avatar hangs out

Recommendations

When people think of marketing, a lot of times they think it is only meant to attract clients. But really, your marketing can help attract the amazing employees you want working for you. Better Marketing With Bella teaches you how to put your best foot forward when showcasing to clients and potential employees. When a business is looking to find and hire employees, seeing how they attract employees is a great start to finding amazing candidates.

FREE Jump and Scale Class

Jazz HR

Better Marketing With Bella

I Own A Pet Sitting Company With Staff

Jump Start Your Pet Business

Bella Vasta Instagram

sales mistakes

Episode 301: The 5 Hidden Sales Mistakes That Cost Pet Sitters

sales mistakes

If there was something in your business that was really a mistake and costing you time and money, would you want to know?

There are sales mistakes business owners make that are hindering them from success every single day.

This week I am diving into the 5 most common sales mistakes that I see people make and what you can do to avoid them!

Biggest Takeaways

  • 1:16 What sales mistakes?  
  • 1:55 Software
  • 3:15 Not having your branding everywhere 
  • 6:03 Always Be Closing
  • 7:27 Customer and Employee Love 
  • 8:54 Not having the “make it right” mentality 
  • 10:29 Always be thinking about solutions 

Recommendations

Your time is money in your business. Finding ways to elevate tasks and simplify business will help you achieve the desired success. Whether it is content creating, like in Better Marketing With Bella, or finding a community you can lean on for guidance (like the Mastermind group), finding places in your business you can make the system and process easier is key. You wanted the system in place to help you, not hinder you and remembering that is important.

Common Mistakes To Avoid When Using Pet Sitting Software

Is Your Pet Sitting Software Working For Or Against You?

One Secret To Winning Almost Every Sale

The Trick To Be Confident In Closing Sales

How To Leverage Your Competition For More Sales

Mastermind

You shouldn't be afraid to job share in 2022

Episode 297: Why You Shouldn’t Be Afraid To Job Share in 2022

Why you shouldn't be afraid to job share in 2022

Let’s talk about job share…

Job sharing can actually be a GREAT thing… and you already are probably taking on BIGGER liability in your pet sitting and dog walking business.

This episode will give insight into a different way of thinking.

Now is the time to be creative, think about how we are going to get our sales up. The big R (recession) is coming (or is it here?) and we have to think differently to achieve more.

Some of you might say, “Insurance companies will not cover you if you job share.”

Well, that’s FALSE. I reached out to my friends over at Business Insurers of the Carolinas and this is what he said:

“I received your phone message. You are absolutely correct that you are still covered by insurance if job sharing. However I typically recommend if you are going to be sharing jobs with a nanny, a neighbor, a teenage son/daughter, or even another dog walker or pet sitter, that you get a release/addendum signed by the owner releasing you of any liability while others are also in and out of the home.

The pet business industry has seen many claims involving theft of clients’ property, as well as property damage, and injuries to pets. And typically we see them blamed on the insured pet sitter or dog walker. Especially when the person they share the job with does not have any insurance. As a result, we have seen claims denied as there was no concrete proof of who caused the incident.

Both situations are not typically ideal, as it increases both liability and the potential for a denied claim if no proof can be established.

So, it is certainly fine to job share if the client wishes to increase their liability exposure and do so. I do recommend amending contract language to have the client hold our insured harmless for liability or theft while others are in and out of the home.”

Do you want to hear how I think you can leverage this to get even more daily dog walking clients?

Biggest Takeaways

  • We need to get our sales up (2:24)
  • Insurance coverage (5:36)
  • Why you should job share (8:00)
  • What other liability you are already taking on that is even riskier (8:53)
  • It is possible (10:48)

Recommendations

Better Marketing With Bella

Mastermind

Gingr Pet-Care Software

Think about this before your next price increase!

Episode 296: Think About This Before Your Next Price Increase!

Increasing your pet sitting prices

Have you been thinking about increasing your pet sitting prices this year? Or have you recently increased your dog walking prices, and now you’re thinking it may not be enough…

Charging the wrong amount can be the difference between a thriving business and going out of business. Ouch

There is so much to consider before increasing your prices, so that you don’t find yourself sinking six months later.

Today, I am going to tell you everything you need to know, before increasing your pet sitting prices.

Biggest Takeaways

Before increasing your pet sitting prices, it is important to have a sound pricing structure and strategy in place. This is your time to rectify any mistakes you might have made with your old pricing structure, and apply new found knowledge to your future prices.  Creating a pricing strategy that works best for your business requires consideration and time.

  • What should you be researching?
  • Have you thought about your competition? Should you?
  • Is the value you provide worth the increase?
  • What about staff wages?

Considering important aspects and knowing how to navigate them is some of the first steps in creating a sound pricing structure for your pet sitting business.

Recommendations

  • The value you provide shines through your website and social media. Now is the time to make sure your social media and website are up to par when clients and future clients are looking for pet sitting and dog walking companies. Better Marketing With Bella provides 6 months worth of content for your pet sitting business to stand out above the rest. If you are interested in having the rest of the years content covered, we can provide that for you.
  • In the Mastermind group we talk a lot about pricing structures. Members have the chance to bounce ideas and experience off of each other when they need some help. This group is filled with HR answers, member accountability and like minded business owners achieving all their business goals.
  • Looking for website hosting or new site you need to check out Barketing

Better Marketing With Bella

Mastermind

Gingr Pet-Care Software

Barketing Blog

Pricing Guide Structure and Strategy

Episode 294: 4 horrendous mistakes many pet owners make with their CPA

Episode 294: 4 Horrendous Mistakes Many Pet Business Owners Make With Their CPA

If I asked you today, “how do your books look?” or “did you have any big surprises from your taxes?” would either of those questions confuse you? Scare you? Leave you feeling a bit unsure? That might sound invasive, but to evaluate your business, you have to be in the know of these aspects. You are not alone if you find this area tough to evaluate, but there is someone who can help you manage it all… your CPA.

Owning a pet business can be extremely rewarding, but it also comes with a lot of responsibility. Keeping good books being one of them. One of the most important aspects of running a pet business is making sure you have a good relationship with your CPA. However, many business owners make these mistakes every year, which can damage this relationship and their business.

I know tax season may have come to an end, but it actually is perfect timing for you to meet with your CPA. Or maybe you have your extension until October. Either way, in this episode I will encourage you to talk with your CPA to avoid these 4 horrendous mistakes too many business owners are making.

Biggest Takeaways

I know some business owners are paralyzed in fear when it comes to their finances, I get it. However, you need someone, the right someone, to be in your corner to answer all the questions that you need to know to ensure your business, your finances, and your livelihood are taken care of. A business owner should ensure they are taken care of all around.

  • How often do you speak with your CPA?
  • Have you ever been surprised by a big tax bill?
  • Do you know what is a right off?
  • What options do you have for incentives for your staff?
  • What about SCorp Vs LLC?

There are 4 huge mistakes being made when thinking about the questions above, and I do not want to see you repeat any of them. There are ways to avoid them and confirm your business continues on the right path.

Recommendations

  • Mastermind just welcomed a large group of new (and old) jumpers into the community. Here all of their HR questions will be answered with accountability partners to keep them on track. If you have been on the fence check out the Mastermind group and see if it’s the right fit for you and your business.
  • Are you looking for more depth? I offer two great options to spend 1:1 time with me picking apart my brain and helping you achieve goals to enhance your business. Whether you choose 6, 45 min zoom meetings or an in-person session where I come to you (or you come to me!) we can plan and achieve exactly what you want for you and your business.
  • I am getting ready to start up semester 2 of Better Marketing With Bella! Good news, I have space for a couple more! You may have put the brakes on marketing while you were trying to hire, it is time to hit the gas! In Better Marketing With Bella, 6 months of your content is created for specifically you. You will also learn how to execute it all. Bonus… we have reels this semester too!

Better Marketing With Bella

Mastermind

Episode 272: How To Keep A Victorious Mindset About Your Business Life

Episode 273: Are You An Order Taker Or A Problem Solver?

Connie Story

Pricing Guide Structure and Strategy

(6) 45 min 1:1 intensive sessions

Gingr Pet-Care Software

Episode 293: 4 Mistakes Pet Business Owners Make When Hiring An Office Manager

Episode 293: 4 Mistakes Pet Business Owners Make When Hiring An Office Manager

Episode 293: 4 Mistakes Pet Business Owners Make When Hiring An Office Manager


Are you tired of feeling overwhelmed and bogged down by the day-to-day operations of your business? Are you ready to take the first step toward creating an organizational hierarchy and scaling your company? Look no further! In today’s episode, we’re diving deep into the world of office management and uncovering the top four mistakes entrepreneurs make when hiring an office manager. From learning how to delegate effectively to creating an organizational chart, you’ll discover how to unlock the true potential of your business and achieve your goals. Whether you’re currently in the process of hiring an office manager or have tried in the past and failed, this episode is a must-listen for anyone looking to free up their time and focus on the big picture.

Do you have an organizational chart in your pet sitting company? Running a pet sitting or dog walking company means that every day is filled with duties big and small, and an office manager is a huge asset when it comes to helping run your business. They can help you take care of all your day-to-day tasks that bog you down and keep you, well in your business rather than working on it.

As a pet business owner, you probably think hiring this office manager will be the answer to all your needs, but unfortunately, the process of hiring one is not easy. Many business owners are making these staple mistakes that are costing them time, money and sanity. I want to make sure you know these mistakes so you can correct them and find the people who will help you fulfill your dream business.

Biggest Takeaways

  • 3:11 What does the process for your office manager look like?
  • 4:00 What is to happen if they make mistakes, or if you make mistakes teaching them?
  • 9:35 How do you decide what is set in stone or if the process is a fluid one that is ever-changing?
  • 12:22 Do you have enough help? How many managers do you think you need?

Hiring an office manager should be a person who is willing to help grow your business along side you. Making certain mistakes can leave you feeling hostage to situations you’ve been stuck in.

Recommendations

  • Meeting new people and discussing their business is something I love. I want to get to know who you are and how I can help you. I offer a FREE 20 minute call to see if these intensive sessions would be right for your business. Are you wanting to Jump in , but not sure where? These calls may just be the thing to help guide you. Book here
  • The Mastermind group is a place where established business owners can get HR support, workflow suggestions, accountability partners, and a community bounce ideas off of. I have a special deal for being a podcast listener, with a special code within this episode. 

Instagram

Loom

Upwork

Mastermind

Gingr Pet- Care Software

Episode 292: Staff Members Leaves The Manager, Not The Job

Episode 292: Staff Members Leave The Manager, Not The Job

Episode 292: Staff Members Leaves The Manager, Not The Job



Do you feel like you have a high turnover? Have you ever thought about why you have turnover? Do you know? Is it because of seasonal employees? young staff members moving on? or even life situations? Maybe so! But what if I were to blow your mind and have you consider something you might not have considered, but really can make a huge difference in whether employees stay or go?

It could be your management style, you as an owner, or your manager!

Bad management can turn even some of the best, most reliable staff members on your team away. And if nothing is done about the management, it will continue to happen. Because when the wrong person is named a manager, nothing can entice good employees to stay.

Statistics show, that more than half of employees with bad management are thinking about changing careers, and that half of them will quit because of this bad manager.

As the owner, you want the ability to step away from your business so you can focus on all the aspects that help you and your business grow. When you are bogged down with the everyday task of your employees, growth is put on the back burner.

This week I am giving you four things to consider in order to be a better business manager.

Biggest Takeaways

Employees are not solemnly enticed by just money. They want to feel valued, important, and needed. Having good management will ensure the longevity of your staff and keep the morale of the business high. It might be time to evaluate your management team and see if turnover could be due to their lack of good management

  • Do your managers know the staff members why?
  • How does their tone affect the staff?
  • What does the work environment look like?
  • What is their leadership type?
  • How do their expectations impact the staff?

It is important to know how your management is affecting business before staff members walk out the door.

Recommendations

  • If you’re looking for a community that is going to uplift you, challenge you, and help you grow I encourage you to look at the Mastermind group. You will find all the HR answers, business tips, and support you need to help run your business.
  • While you are looking to continue and hire your employees, do not take your eye off marketing. Because marketing is for employees too. Better Marketing With Bella helps you with all your marketing needs to ensure you are getting not only enough clients but the right employees too

Better Marketing With Bella

Mastermind

Gingr Pet-Care Software

Taking A Stand, Trolls, & Leaving Your Business For 6 Months..... Personal Stories With Receipts!

Episode 289 Taking A Stand, Trolls, & Leaving Your Business For 6 Months….. Personal Stories With Receipts!

Episode 289:Taking A Stand, Trolls, & Leaving Your Business For 6 Months..... Personal Stories With Receipts!


They say to not believe everything you read online, but what would it look like if you did?

Because there are many out there online spreading bad info and giving out bad advice. They are spewing slander and stating there is no way you can accomplish the big goals of yours. Tearing you down, because.. how does the saying go? “misery loves company”

If you are in the crossfire of this negativity online, it is time to evaluate who you are hanging out with. Then get out of this mindset.

Because, as I have stated before, change is happening. And now is the time to really look at your business and evaluate who’s working with you or against you. Time to accomplish the big goals of yours.

This week I am telling you success stories of my clients who are taking a stand and thriving in their business without even being there.

How to dismiss the negativity and trolls out there, and stand firm within your business.

How to know, it is all possible.

Biggest Takeaways

“If you don’t stand for something, you fall for everything.” (Alexander Hamilton)

  • Sometimes taking a stand is doing it differently (especially against trolls). My clients are learning how to achieve business, hire employees and successfully sustain their business while not even being there.
  • But don’t just take my word for it, listen to the success stories I have to share with you.
  • Then watch who you are surrounding yourself with, spending your time with. The groups you are in, are they teaching you or adding negativity? Are you finding too many trolls creating negative space and no leader to around to control it? I’ll tell you how that is impactful to your business. And why you might want to change it.
  • Lastly, I will always be real with you. I will tell you my thoughts, when I feel my programs are not for you, as well as bring in an expert if I do not know the answer.

Recommendations

  • Ready to learn how to do it differently? This FREE group is for you! It begins May 16th and runs through May 20th. Join the FREE group
  • Message me. I say this often right, but I mean it. I will personally answer you and lead you in the right direction of how I think I can help you. Bella@jumpconsulting dot net

Free Hiring Group

bella@jumpconsulting.net

Gingr Pet-Care Software

3 of the biggest mistakes pet business make during onboarding and hiring

Episode 288: 3 Of The Biggest Mistakes Pet Businesses Make During Onboarding And Training

3 of the biggest mistakes pet businesses make during onboarding and training


A lot of business owners are trying desperately to hire employees right now, but are facing issues such as long waitlists, difficulty finding qualified candidates, candidates dropping out of the interview process, or quitting shortly after being hired.

These problems are running rampant in the industry and it is probably because of one of these three things:

Too long of an onboarding process, too much back and forth with new employees, and needing help with the probationary period.

This week I am diving into all these mistakes and what you should do to avoid them.

Biggest Takeaways

  • 3:48 Too long of an onboarding process
  • 6:32 Too much back and forth
  • 8:24 Probationary period

bella@jumpconsulting.net

Recommendations

  • Did you take your eye off of marketing to focus on hiring? Let’s call that a 4th mistake! Your marketing should also be attracting the right employees to work for you. DM me today and ask how Better Marketing With Bella has helped many, many clients not only land more business but multiple employees!
  • The Mastermind is the place to be around other business owners who are making this happen every day. It is a group of like-minded business owners who are killing the game when it comes to making sales and finding the right employees for their business. I am inviting you to come to check it out!
  • I am opening up a FREE group devoted to hiring new employees! If you are struggling, let me help guide you along. DM me to get o the list to join this exclusive group!

www.jumpconsulting.net/marketing

www.jumpconsulting.net/mastermind

bella@jumpconsulting.net

Gingr Pet-Care Software

Episode 287 Secure Your Support System For The Upcoming Pet Business Changes

Episode 287: Secure Your Support System For The Upcoming Pet Business Changes

As summer approaches, trends in the pet business world are getting ready for some big changes. Business, if it hasn’t already, will start booming, and while that may be so exciting are you ready for it? Does your business have a solid foundation with a good marketing strategy in place?

With the rising of inflation, people are spending their money where they feel comfortable, not only out of necessity. What is making your business stand out? If you are comfortable where you at, and think everything is great, just know things are about to shake up, and the time to tighten up is now.

This week I am sharing how I see the trends changing this summer and what you and your business can do to prepare for it. I am ready to help you succeed.

Biggest Takeaway

With upcoming changes, do you fully understand how these are going to affect your business?

You should ensure you have a supportive community rallying around you and your business in success and in help.

Never take your eye off one aspect, but in turn, make sure you are controlling all parts so that one element doesn’t end up lacking. If you think you can lay off your marketing right now because business is so busy and you want to focus on time on hiring. Then in no time, you will find yourself with a marketing problem.

These are things to consider now, as we are facing change on the horizon. You need to ask yourself, is your business prepared for where it is heading?

Recommendations

  • Are you looking for a new beginning? Stuck in a place you just do not know how to get out of no matter which way you turn? Then let’s talk. I want to hear from you and about what is going on in your business. Let me know how I can help you succeed! Book a 20 minute call with me and let’s start that new beginning you’re searching for. If spending a day with me in your home town or in mine (in beautiful Phoenix, AZ!) then an in-person intensive is exactly what you are looking for. 8 hours of hard work, getting down and dirty in the business, solving some of your hardest business needs.
  • Doors for Better Marketing With Bella are closing soon, so now is the time to get involved. 6 months of content creating and marketing set for you and your business. I can go on and on but the work speaks for itself and my clients are thriving in their businesses right now. So now is the time before the doors close for 2022.

Links

Episode 256: All about Intensives

Better Marketing With Bella

Instagram

Jump Consulting 

Gingr Pet-CareSoftware

Are you new here? Let’s Connect

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!



The biggest part of social media that everyone is missing

Episode 286: The Biggest Part Of Social Media That Everyone Is Missing

The biggest part of social media that everyone is missing.


Social media has become an important part of marketing, but many people are missing the biggest part: outreach

98% of people are neglecting this element of their social media strategy and then are surprised when they are not finding success in growing their business. Outreach is key to a successful social media marketing strategy, and yet, so many people are missing out on this vital piece.

It all starts with outreach. Outreach social media marketing is the process of connecting with potential customers and followers who are not already familiar with your brand or business. It is actively reaching out to your target audience and engaging with them in a way that builds relationships.

On this week’s podcast, I answer the question “Why is engagement so important to your business” and how you should be utilizing this strategy every day to increase your business.

Biggest Takeaway

When it comes to social media marketing, people seem to be lacking the social part of it. Without reaching outside of your immediate followers, businesses will not be able to reach their full potential on social media.

Outreach is all about connecting with other people and businesses in (and out of) your industry. It’s a way to build relationships, expand your reach, and get more eyes on your brand. Outreach is often overlooked as a key component of social media marketing, but it can be the difference between success and failure. If you’re not reaching out to new people, you’re missing out on potential customers and followers.

If you want to see success in social media marketing this is where you begin.

Recommendations

The doors for Better Marketing With Bella are open for a short while longer and will not be open again until 2023. If you are ready to save time and energy on content creation, this is for you. Staying relevant and informed in the social media world is the highest priority of business owners right now, and we are ensuring they are.

Better Marketing With Bella

Instagram

Jump Consulting 

Gingr Pet-Care Software

Are you new here? Let’s Connect

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!



Episode 285: 3 Types Of Pet Businesses That Need To Have Their Social Media Popping!


If you have been following along our theme of social media, you know just how important of a role it plays in your business. I think it is safe to say that at one point or another you have cyberstalker companies to learn more about them. Well, consumers are doing the same to your business too.

If you haven’t learned by now, social media is breaking or making goals you set for your business.

But utilizing social media is more than just posting right? Yet time and time again I see businesses with the utmost potential falling short when it comes to utilizing it. This week I address three types of goals that you might be working on that will be more easily achieved if you also leverage your social media.

Biggest Takeaways

Business owners who are leveraging how much social media can boost their business understand it involves much more than just posting and hoping for likes. If you have goals for hiring, increasing, and scaling your business than your social media needs to be excellent. I am not just talking about the great pictures you post. But conveying your worth to those who stop by.

Looking for employees?

Yes, potential employees will look at your social media and see if YOU are the right fit for them. Why would they want to work there, how would they fit in?

Wanting to raise your rates?

YUP! Your brand that your portray on your social media needs to reflect the worth of the prices you are raising! Your strategy online says a lot about your value.

Learn how to scale back business?

Well, there are two problems to be solved here, and guys I am here to help teach you this system.

Recommendations:

  • Knowing the right things to post and when to post is the tip of the iceberg when it comes to utilizing your social media correctly. After many years of experience, building my own brand and helping others find success in their business, I know how social media plays a huge part in success. With Better Marketing With Bella, not only is content created for you but success is outlined on how to use it.

Better Marketing With Bella

Instagram

Jump Consulting 

Gingr Pet-Care Software

Let’s Connect

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

Are You New Here?

Episode 283 How to tell if your social media manager is worth their pay

Episode 283: How To Tell If Your Social Media Manager Is Worth Their Pay

Episode 283 How to tell if your social media manager is worth their pay


 
 
 
 

Have you ever hired (or have been thinking about hiring) someone to manage your social media?

Do you know what you should be looking for? Are you worried you won’t get your money’s worth out of the job?

Today, there are many types of jobs and tasks you can have your assistants accomplish for you. When it comes to your social media manager, however, they need to be implementing a job that goes past just button-pushing.

This week I dive into everything you should be looking for when it comes to someone managing your social media and why you should take feelings out of it and just look at the facts.

Biggest Takeaways

A social media manager can be a huge expense for a business, so it is not crazy to think you should expect a huge return out of having one. This results in a big difference between an assistant who can schedule your content and post to your pages versus someone who is creating, engaging, connecting, and building up your brand. This week I want to make sure you know what you should be looking for when it comes to a social media manager and how to be sure they are worth your time and money. 

Recommendations:

  • Check out Better Marketing With Bella and get an idea of what it is like to have all your content needs created for you. When marketing is done right you get to focus on the “why” of your business while we focus on the “what” to show it off.
  • Follow me (@Bella Vasta) on Instagram to see the success stories of my clients killing the business. Nothing makes me happier than getting to shout them out for all their hard work and effort!
  • Take a look at my Mastermind group; a beautiful community where we come together to learn and grow. Each month we have different themes on what we are talking about, HR experts come in to answer questions, and 3 years’ worth of material to answer almost anything you might want or need to know. Here you can learn from other members what works for their business (including having a social media manager!) and keep each other accountable in daily business.

 

Better Marketing With Bella

Mastermind

Jump Consulting 

Intensives

Let’s Connect

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

  1. Click this link – Bella In Your Business
  2. Click on the ‘Subscribe’ button below the artwork
  3. Go to the ‘Ratings and Reviews’ section
  4. Click on ‘Write a Review’’

Are You New Here?

Welcome, I am so glad you are here. If you are a dog walker, dog sitter, cat sitter, doggy daycare, or kennel owner, then you found the right place. Jump Consulting is the one place on the internet to get all the resources you need for your pet care business. Can I give you some freebies to generate sales and increase revenues for your business? Grab your freebies below.

Secret Episode #3: I Have A Special Announcement


Secret epsiode podcast featured image

Woohoo! I am so excited! In this secret episode… I have a very special announcement…

Do you want to know what it is?

I am going to have a marketing workshop just for you about how to market your pet business in 2021 to get more clients and more staff. Listen in as I tell you in this secret episode exactly what you will be getting from this workshop.

The best part is… it is only $7.00! You can register here: www.jumpconsulting.net/2021workshop/

Are you as excited as I am? Let’s do this together!

Episode 251: How To Decrease Turnover and Create Raving Employees

Imagine starting a new job, feeling welcomed, and having all the resources you need to succeed, compared to feeling lost and unsupported. Bella will share some relatable examples and personal experiences to help you understand why onboarding is crucial for employee retention and company success. In this week’s Podcast, Bella is going to take you on a journey of understanding the importance of a smooth and effective onboarding process.

Biggest Takeaways 

  • Real-Life Examples of Things Pet Based Business Owners Say and Do When It Comes to Employees [7:28]
  • Why you’ll be needing to onboard employees in record time very soon and how you can be ready [10:10]
  • Exactly what NOT to do in the onboarding process [10:45]
  • Defining Onboarding and what it means [11:45]
  • Studies pertaining to high employee turnover [13:00]
  • Why employees leave companies [13:30]
  • Standardization of onboarding process [13:05]
  • Importance of schedule for onboarding [18:30]
  • Why pet care team training videos can give you a headstart [21:45]
  • What is an employee’s worth vs a client’s worth? [23:35]
  • Types of employee learning and training styles for employees [26:30]

Links:

Pet Care Team Training

Jump Mastermind

Subscribe To The Show:

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

  1. Click this link – Bella In Your Business
  2. Click on the ‘Subscribe’ button below the artwork
  3. Go to the ‘Ratings and Reviews’ section
  4. Click on ‘Write a Review’

Episode 247: How To Hire An Office Manager For Your Pet Sitting Business

Finding the right office manager for a pet-sitting business can be a challenging task, as it requires someone who is organized, detail-oriented, and has a passion for animals. An office manager will handle the day-to-day operations of the business, such as scheduling, bookkeeping, and customer service. They will also be responsible for managing the staff and ensuring that the business runs smoothly. In this week’s podcast, we are talking about how to find and hire the RIGHT office manager successfully.

BIGGEST TAKEAWAYS

  • How Set Yourself Up for Success to Hire an Office Manager (10.00)
  • Determining the Foundation to Have an Office Manager (20.00)
  • Knowing Who You are Hiring and Different Personalities (27.50)

Links

Share The Show

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

  1. Click this link – Bella In Your Business
  2. Click on the ‘Subscribe’ button below the artwork
  3. Go to the ‘Ratings and Reviews’ section
  4. Click on ‘Write a Review’

Episode 246: 4 Different Types of People Every Business Needs to Hire


Unlock the secret to attracting the right clients for your pet-sitting or dog-walking business with our exclusive guide to the 4 different types of avatars that work best in this industry! Say goodbye to generic marketing strategies and hello to tailored techniques that will help you connect with your ideal customers and grow your business. In this week’s podcast, we are talking about 4 different types of avatars that work for pet sitters and dog walkers.

BIGGEST TAKEAWAYS

  • Finding and Attracting the Right People to Hire (11:50)
  • Who are the 4 Different Avatars (24.00)
  • The Psychology Behind the Avatars and Ourselves (30.30)

Links

  • Join Jumping Scale, here
  • Google: Social Media Week Lima, here

Share The Show

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

  1. Click this link – Bella In Your Business
  2. Click on the ‘Subscribe’ button below the artwork
  3. Go to the ‘Ratings and Reviews’ section
  4. Click on ‘Write a Review’
business women, podcast episode, new episode, pets

Episode 212: How To Start A Podcast

 

How To Start A Podcast

business women, podcast episode, new episode, pets 

If you have ever wanted to know how to start a podcast, today is your lucky day.

Chris Laning is a Voice Over Artist, Podcast and Dailicast Producer and Host, Audio Editor, Audiobook Narrator, and a Creative Writer.

He is a former Web Developer (primarily ColdFusion, Javascript, MSSQL) who is as comfortable behind a mic as a voice-over artist (everything from commercials to character voices and explainer videos) and as a podcast host. He has also been editing spoken word audio for over 20 years and has helped several professionals launch their podcasts. In fact, he’s editing and producing several podcasts on a daily basis.

Do you want to market your business through Podcasting?

 

Biggest Takeaway You Don’t Want To Miss:

  • Keep the episodes short, effective, and memorable. You can batch your interviews or solo episodes and be ready for the next 4 months or so.
  • Who should do the podcast – you or add some people within your particular organization and find out what you’re interested in. Then, figure out what your audience is going to want.
  • Sound quality is very important to get your target audience engaged so hiring a producer and editor really helps. And because of this,  your podcast will be more professional.

 

How to Start A Podcast Show Highlights:

  • Who is Chris Laning? 0.17
  • What does Chris Laning do? 1.54
  • How to have a series of podcasts? 3.56
  • Bella’s secret about her Solo episodes 6.20
  • Key points people should keep in mind when having a podcast 7.40
  • Does everybody need a podcast producer? 10.10
  • Ripping audio from Facebook live 14.36

 

Links:

http://neighborhoodstage.com/

 

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

  • Click this link –Bella In Your Business
  • Click on the ‘Subscribe’ button below the artwork
  • Go to the ‘Ratings and Reviews’ section
  • Click on ‘Write a Review’


Are You New Here?

Welcome, I am so glad you are here. If you are a dog walker, dog sitter, cat sitter, doggy daycare or kennel owner, then you found the right place. Jump Consulting is the one place on the internet to get all the resources you need for your pet care business. Can I give you some freebies to generate sales and increase revenues for your business? Grab your freebies below.

entrepreneur, pet industry, dog walker, podcast episode, COVID19, marketing, marketing tips

Episode 211: Marketing Tips From A Pro Through Tough Times

Marketing Tips From A Pro Through Tough Times

 

Byron Ingraham is a Facebook Advertising Expert, Best Selling Author, Business Strategist, and a Speaker. He is an Air Force Veteran turned entrepreneur. The reason he decided to become an entrepreneur is to give himself the freedom to help individuals achieve their dreams in business.

He also helps local businesses systematically leverage Facebook ads to generate leads online. In addition, he assists entrepreneurs and business owners in achieving their peak potential in their business while attracting their ideal clients and customers through marketing strategy.

Byron wants you to always remember that the difference between dreams and goals are deadlines!

 

How can your business pivot?

 

Biggest Takeaway You Don’t Want To Miss:

  • For some businesses, it’s not just a 1 or 2-degree shift, sometimes it has to be a 90-degree shift in what you’re doing. Or maybe, you just need to be creative.
  • Think outside of the little box of how do you do that one thing which is solving the core problem. But first, you need to figure out what’s the problem. Business owners tend to stay on a surface without asking enough questions.
  • It’s all about where you put your energy and focus. Also, marketing to your audience in a unique and more engaging way – listen to Byron!

Freebie

Free 15 min strategy session for your business:

  • https://www.byroningraham.com/strat

Show Highlights:

  • What you can do as business owners to go through the pandemic, 1.29
  • Ways on how to pivot, 7.30
  • Where to focus and put your energy, 12.34
  • How to market to your audience, 15.05

 

Links:

www.byroningraham.com/strat/

www.facebook.com/thebyroningraham/

 

 

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

  • Click this link –Bella In Your Business
  • Click on the ‘Subscribe’ button below the artwork
  • Go to the ‘Ratings and Reviews’ section
  • Click on ‘Write a Review’


Are You New Here?

Welcome, I am so glad you are here. If you are a dog walker, dog sitter, cat sitter, doggy daycare or kennel owner, then you found the right place. Jump Consulting is the one place on the internet to get all the resources you need for your pet care business. Can I give you some freebies to generate sales and increase revenues for your business? Grab your freebies below.

business woman, pet business, new podcast episode, free publicity, free marketing

Episode 197: How to Generate FREE Publicity & Marketing for your Pet Business

How to Generate FREE Publicity & Marketing for your Pet Business

When you generate Free Publicity and marketing in your pet business, you will be able to connect with your community & learn how to truly bring value to your audience. But it is not an easy task Many business owners aren’t sure where to start or what direction they should take. In this episode, I bring you, Regina Robinson of Outward Bound Hounds who shares some of the ways she was able to connect with her community during the COVID-19 Crisis.

 

Regina Robinson

In 2012, Regina left her career in culinary arts, nutrition, dietetics, and yoga to help a friend build her own pet sitting business. She quickly learned that pets need adventure, exercise, and love just as much as people do! After five years of loving pets and serving their pet parents, she decided to take a leap of faith and open her own company – Outward Bound Hounds.

Show Highlights

  • [1:30] – Who is Regina Robinson?
  • [4:30] – What were you worried about before signing up for Better Marketing With Bella & what made you decide to take the JUMP?
  • [7:30] – Can you describe some of the challenges you’ve had to overcome while marketing your pet business?
  • [10:30] – What did you think was going to happen with the sidewalk chalk guerrilla marketing idea and what ACTUALLY happened?
  • [13:00] – Tell us what happened once you started getting entries in your sidewalk chalk challenge?
  • [21:00] – What has this experience taught you about marketing for your pet business?

Links

Let’s Connect!

Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

  1. Click this link – Bella In Your Business
  2. Click on the ‘Subscribe’ button below the artwork
  3. Go to the ‘Ratings and Reviews’ section
  4. Click on ‘Write a Review’’

 

Are You New Here?

Welcome, I am so glad you are here. If you are a dog walker, dog sitter, cat sitter, doggy daycare or kennel owner, then you found the right place. Jump Consulting is the one place on the internet to get all the resources you need for your pet care business. Can I give you some freebies to generate sales and increase revenues for your business? Grab your freebies below.