Tag Archive for: mastermind

pet business goals

Here’s Why Your 2020 Pet Business Goals Are Probably Dead By Now

Here’s Why Your 2020 Pet Business Goals Are Probably Dead By Now


Did you know that studies show approximately 80% of New Years Resolutions fail by the second week of February? If you’re reading this right now, chances are that you are not keeping up with your pet business goals each and every day – am I right?

Don’t worry, because I am here to get you back on track 🙂

Maybe you aren’t sure why your resolutions died a quick death. Here’s a few things to consider:

  • Did you plan not to fail?
  • Did you set your goals?
  • How are you doing with your goals?

Today we’ll discuss a few of my surefire strategies for goal planning to keep the momentum up and the creative juices flowing.


pet business goals

SMART Pet Business Goals

Before you can properly execute goals, it’s important to understand what goals are. So what are goals? The pet business goals we like to talk about in the Mastermind are SMART Goals.

S – Specific: It’s important to be specific about the goal that you want to accomplish. Think about this step as a sort of “mission statement” for your goal and should include the 5 W’s – who, what, when, where, and why?

M – Measurable: Next, think about what metrics you are going to use to determine whether or not you’re on track for your goal. This makes your goal tangible since you’ll have a way to properly measure your progress.

A – Attainable: Now, think about how important your goal is to you and what you need in order to make it achievable. Perhaps you need a specific tool or skill – how are you going to obtain that to achieve your goal?

R – Relevant: Life moves fast as a business owner, so we want to make sure that we are setting goals that are in alignment with your broad business goals. In short, don’t waste your time on something that is not going to help you get where you want to go.

T – Timely: This is perhaps one of the most important steps. Anybody can set a goal, but a goal without realistic timing is nothing more than a wish. Set reasonable, specific deadlines and hold yourself to them!


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Term Length

When setting your pet business goals, what is the timeframe you set for yourself for achieving them? Are they 1-year, 5-year, or 10-year goals?

Now think about this – what were your goals last year? Do you remember specifically? Were you able to achieve them? Can you honestly say you thought about them every day? Did you write them down?

The timeframe that I really like to help people focus on is 90-day goals. In fact, research shows that our brains just simply cannot absorb long-term, multi-year goals. They are too complex, overwhelming, and lack instant gratification.

90-day goals allow us to achieve a sense of instant gratification and allow us to celebrate small wins. It’s a short enough amount of time to comprehend your goals, and you can even break them down further into 30-day and 60-day goals. These timeframes are more achievable and lead to greater success.

Plus, don’t forget to celebrate your wins! Celebrating is immensely important but is often forgotten.


celebrate your wins


Why Did You Fail?

No accountability. If your goals are a secret, it’s tough to hold yourself accountable. People need to know about your pet business goals (i.e. friends, family, etc.) so they can help support and encourage you.

Not clearly defined. A goal like ” I want more balance in my life” or “I want to be healthier” is too broad. What do those things mean? You want to break your goal down to an attainable, step-by-step plan. It’s really hard to achieve a goal if not properly defined.

Too Tired/Stressed/Not Enough Time. Most of us are overworked, anxiety-ridden, and maybe even depressed due to having no direction in life. Maybe you have trouble even falling asleep. Is that why you failed? Because you were tired or stressed? Stress and anxiety come from not being decisive.

Uncommitted. Writing a goal down or having a visual cue is an important and necessary first step. But it’s just that – a first step. Maybe you had your goal written down on the door or mirror, but you weren’t committed every day. Maybe you walked by your goal each day and thought, “Someday I’ll do that.” Remember this: someday will never come!


falling apart


Be A Winner

  • Post Your Goal. You need to be able to see your goal every day. This can be done through a vision board, sign, sticky note, etc. Post it somewhere visible like your closet or bathroom.
  • Tell Somebody. Goals shouldn’t be secrets! You need to tell the important people in your life such as your friends and family about your goals so they can hold you accountable. Maybe you will post your goal on Facebook so it can remind you in a year? Or maybe you have an accountability partner or best friend to help keep you on track?
  • Be Intentional. How are you making decisions with your goals in mind? When you squeeze out an extra 30 minutes in your day, are you falling back on your goals? Are your goals the backbone of your day?


Jessica joined the Jump Mastermind after being on the fence about trying to get her pet sitting business off the ground and working a part-time job. She joined the Mastermind and made the jump. Cut her part-time job down to about 5-10 hours a week.

She made her 90-day goals and all of a sudden we just kept seeing DONE, DONE, DONE, DONE written on there. She now has a complete client retention plan, key performance indicator sheets…. and wait, let me just show you. Her current goals include:

Current Goals:
Focus Words for 2020 = Growth, Consistency, Control
Super Big Goals for 2020:
1. $150,000 in revenue with a 35% profit with me being in field less than 5% of the time (~27 visits a month). I will do this to match my previous, full time Chemistry income.

–> This will be done by focusing on getting 3-4 regular dog walking or puppy program (5X a week clients) in each of our servicing towns. Pet sitting and irregulars can supplement this goal as dailies sometimes take breaks for holidays, life changes, etc.

2. Be confident and proud of our employee and customer experience programs measured by employee retention of at least 1 year (unsure how to measure customer experience program success – Bella help?)


3. Ability to work on the weekends at my leisure by hiring a weekend manager. I will do this so I can spend more time with my family, friends and significant other without worrying or feeling guilty. I will also have the option TO work if I’d like to.
There are more, but I am going to stop there.
This girl is on FIRE!
I see this all of the time. I can peg with a 99% accuracy who will do well in the Mastermind and take off flying. All we need is a little community, encouragement, and accountability.
So listen to me… please.

You want to get crystal clear. Determine if you want to take your business where YOU want it to go. Are you wanting to have time and monetary freedom in life… and you aren’t getting it right now, it might be a good time to stop doing what you are currently doing and try something new.

I would love to help you.


Are You New Here?

Welcome, I am so glad you are here. If you are a dog walker, dog sitter, cat sitter, doggy daycare or kennel owner, then you found the right place. Jump Consulting is the one place on the internet to get all the resources you need for your pet care business. Can I give you some freebies to generate sales and increase revenues for your business? Grab your freebies below.

pet sitting employees

Episode 157: BEST OF BELLA: Coaching Your Pet Sitting Employees To Success With Niki Ramirez

This week for the Best of Bella series we are replaying episode 95 with Niki Ramirez. Niki is a wealth of information for everything human resources related, she is also a monthly guest in the Jump Consulting Mastermind. A lot of pet sitters and dog walkers may think that they’re too small to afford an HR specialist like Niki, but in actuality, it’s one of the biggest things you can have on your team. Listen intently to see how she helps pet sitters and dog walkers and everything you can learn.

pet sitting employees
Show Highlights:

  • What is coaching and why should we coach? [6:20]
  • What do great coaches do to unlock the best potential of their employees? [10:50]
  • Are there different types of coaching? And when should we implement these techniques and why? [14:50]
  • Is there any easy way to say “I’m going to be coaching you?” [16:30]
  • How can you coach stubborn pet sitting employees? [20:20]
  • How can you find Niki and tap into her resources? [25:20]

Original Show Notes

Today we welcome our friend, Niki Ramirez! She is a Human Resource specialist at HRAnswers.org, who provides full-service HR consultation, compliance support and employee training for small businesses. Their mission is to take care of “HR” so that their clients can focus on their business. Today we’re talking about how to be a coach to your pet sitting employees and why it is so important.


Biggest Takeaways You Don’t Want To Miss:

  • We are all natural coaches. But the way that we interact and socialize makes it difficult. Be mindful and focused to practice the skills that are already within us.
  • Coaching is an opportunity to point out what you do well and also offer immediate ways to adjust. It is also a top opportunity to build relationships and report with our pet sitting employees
  • How often should we be coaching people? We don’t want to be a “mother hen” and we don’t want to go overboard. It is more important to go hard during the introduction time period. When an employee is new you want to coach them more.
  • Counseling vs coaching where do you draw the line? As a leader, you have to send questions ahead of time that guides your thinking. You have to identify that they are going through something but work through it quickly. Let them know you value them and you have a support base for them if needed. But you can’t “counsel” them.
  • Where do you draw the line of counseling or coaching and those personal boundaries? You can’t always get too personal, even though you may want to. You have to have a distinct boundary line
  • Can staff members coach each other? Definitely! In fact, they are a great resource for team building. Find who is doing a wonderful job that will help you grow. Tap into that and help them grow naturally within your company.


Find and contact Niki for a quick and easy consultation at HRAnswers.org


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What Happens To Your Business When You Join A Mastermind?

So many relationships have been built and broken on missed or targeted expectations and joining a mastermind is no different. When you join a mastermind you should know exactly what you can expect from the group, the leader, and what is expected of you. To make sure that everyone has a positive experience, we have to understand that expectations are a two-way street.

What Do I Need To Do For The Group?


Show Up

As a member of a mastermind, it is important that you show up, ready to listen, be challenged in your thinking, and receive constructive criticism. Simply attending the predetermined meetings can change your experience of the group and it is important for you to be present so you can ask questions, get help, and give help to your fellow members.


It is also important that you do your homework. Typically at the end of the meetings, you are asked what goals you have for the next meeting and you either have completed it or you haven’t. It is this simple task that helps you practice creating goals and gives you small wins each week when you accomplish your goals. It also shows group members that you are serious about your business and want to move forward.


You may or may not be the “smartest” one in the group, but know that your opinion, support, and advice always matters. Be sure to show up not only to get help but allow yourself to encourage other members. Your encouragement or confirmation of an idea they have could change their entire outlook! Don’t sell you or your fellow members short.

What Should I Expect From A Mastermind?

Learn From Others

You can expect that people will come from different backgrounds and business practices. Just as you will learn what you CAN do, a mastermind is also an opportunity to learn from others’ mistakes. Sometimes when you’re sitting in on one of your meetings you’ll hear a story about a fellow member who went through a really tough time with a topic you’ve been struggling with and came out victorious.

Let’s use raising prices as an example. You learn from a fellow member that they had all the same fears you had before they raised their prices. Maybe they even said exactly what you’re thinking, “I’m afraid my clients will get mad and I’ll get angry emails or lose clients”.

Then you learn that they were SHOCKED they didn’t lose any clients. Or the one client who left was a client that always complained and they really didn’t like them anyway.

Seeing how other people have faced the same challenges you have and what the outcome was will help give you the confidence to be the incredible business owner that you are. There is a lot of power in knowing that you aren’t the first one to have gone through it. And if the worst happens you have an entire group of people to support you and help evict that negative self-talk that tends to creep up when we are alone in our thoughts.

A mastermind will support you and give you ideas in a way that is empowering, useful, and often proven methodologies.

Long-term Relationships

In most masterminds, you can really rely on having long-term relationships with the members.  It often isn’t a fluid group where there is a revolving door of people coming and going.  The group typically has members enter at a certain time and the group forms together.  People bond and feel a closeness that you don’t feel elsewhere because the intimacy grows as you face struggles head on and cheer each other on.  It’s actually quite powerful and why the group bonds together because they are all vested in each other.

Long-term relationships allow consistency with members and encourage the bonding of the group. People tend to be quite open about their finances, fears, and dreams so they can be better understood in the group and therefore better supported.  There aren’t many other places where a business owner can feel comfortable opening up without fear of competitors seeing, being judged, or feeling inadequate. Masterminds expect you to be vulnerable and comfort in doing so happens because of the long-term relationships created.


Just as a mastermind will be there to get you through the hard times, it’s equally as important that they are there to celebrate with you when you have achievements. Arguably, they are the only ones who really know how much work and guts it took you to make that achievement and you can expect them all to cheer you on through each one.

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Episode 99: How This Dog Walking Company Exploded With Support Of Others

Christina’s love & passion for animals brought her to become a professional and certified pet-care expert. Her professional training started back in 2005 and she continues to re-educate herself as time passes just in case new issues or findings in safety arise. By holding high professional and personal ethical standards for your pets care, Christina founded Beach Pupps, a dog walking company, to guarantee your dog receive the safest, most untypical walk around the block service available. Find more about Christina on her website, http://beachpupps.com/

jump mastermind

Biggest Takeaways You Don’t Want To Miss:

  • Whether you structure your company as the usual pay-per-service or as a monthly membership, you need to make your clients feel like you are ALL in. Make them know that your business is your livelihood and that you are there to serve them 100%! Give them extra perks 🙂
  • When you become strong in your brand and your business, and you become unique! Nobody can really copy you and if they do it’s glaringly obvious.
  • Delegation and hiring will allow you to EXPLODE your business. You’ll be able to get out of the field, so you can spend more time in the office growing the business and networking with other professionals in the community.
  • There is always someone going through what you are going through or something similar. Find people that you can lean on and get support/advice when you need it. Reach out when you need it.

jump mastermind

Show Highlights:

  • One year ago, where were you at personally and professionally before joining the Jump Mastermind? [2:00]
  • What does being a professional business owner mean? [4:00]
  • What drew you to the Jump Mastermind and made you go all in? [4:30]
  • How do you structure your company with a membership instead of the typical paying-per-service model? [6:00]
  • What is the difference between pet sitting and dog walking? [7:45]
  • What have you been able to accomplish since January after being in the Jump Mastermind? [17:20]
  • Reflecting on where you were personally and professionally six months ago, where do you see yourself next? [19:00]
  • What advice do you have for those that feel like they are “hitting a wall” with their business? [22:00]

jump mastermind


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  1. Click this link – Bella In Your Business
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join a mastermind

Episode 85: What Should I Know Before Joining A Mastermind?

Bella has flipped the script on the Podcast today and is bringing you a one on one look at the hype and hive of becoming a part of a Mastermind. Are they a right fit for your personality and business? Bella breaks down the power and the responsibility of joining a mastermind.      

join a mastermind


Biggest Takeaways You Don’t Want To Miss:

  • What is a Mastermind? The popularity of Masterminds have been on the rise and they can help your business, but exactly what are they? Basically, a Mastermind is a group of people that have come together collectively to help one another. The difference of opinions, resources and experiences are shared in an environment where people strive to better their lives and businesses.
  • What Masterminds ARE NOT. It is important to understand exactly what they are before you join one. They are not coaching groups. There is “group thinking” but not direct teaching or coaching. You have to be accountable for your own learning from the lessons of others journeys. It’s not a place to vent. They solve problems, but it is not a place for complaints without solutions.
  • Examples of what makes up a great group. Great Masterminds are all about being laser focused. These groups directly set out to achieve specific goals. What’s more is that they are primarily member driven. All members put their minds together to help each other stay on target. Also, leadership really does matter. A great leader will help keep the topics flowing with knowledge and authority.
  • Look for a new series all about Masterminds, coming to our blog and Facebook page. A place full of accountability partners, challenges, comradery, and tons of mutual support for growth.

Show Highlights:

  • Why would someone join a Mastermind? [2:15]
  • What it takes to be in a Mastermind [6:45]
  • Investments separate groups [10:45]
  • They aren’t just trying to sell you something [12:30]
  • Learn more about Jump Consulting Masterminds for pet sitting and dog walking [13:00]


[Tweet ““When you join a Mastermind it’s about overcoming your challenges.””]

[Tweet ““The group is driven by the membership’s ability to support one another.””]

[Tweet ““In a Mastermind, you need to show up regularly.””]

[Tweet ““Masterminds tend to create relationships forever.””]


Visit JumpConsulting.net/jump-mastermind to find out more!

Stay tuned to our Jump Consulting Facebook page for more to come on the in and outs of Masterminds!

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Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review!

  1. Click this link – Bella In Your Business
  2. Click on the ‘Subscribe’ button below the artwork
  3. Go to the ‘Ratings and Reviews’ section
  4. Click on ‘Write a Review’
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What You Need To Know Before You Join A Mastermind for Your Pet Business

Have you ever wondered if you should join a mastermind? It’s a good question for many business owners who are ready to take it to the next level and who want the extra support and guidance from people they really respect. Today, I want to dive deep taking a look at what Masterminds are, what they are not, and what you should consider before you join a mastermind. Are they all created equal? What makes some have a greater impact than others?

pet sitter join a mastermind

 What is a Mastermind?

A Mastermind is a group of people that come together to help one another.  Typically they have a difference of opinions, resources, and experiences which makes the group even more powerful.

It is a place where members can work through ideas, make plans, and overcome challenges with many minds at once.  It is a place they can feel safe and say things they normally wouldn’t publically and in an environment where members can be challenged and vulnerable all at the same time.

If you join a mastermind you can expect to have structured meetings, strong attendance, and expectations placed on all members as a cornerstone to maintaining membership. Some masterminds meet in person weekly, others meet virtually, some meet once a quarter at different locations around the country.

A way to illustrate the mentality of a Mastermind is a gang. I know that might sound a bit harsh but think about it:  They all hang together, they act as one unit, and they all influence each other’s decisions.

They also hold each other accountable.

join a mastermind pet sitter

 Why Would Someone Want To Join a Mastermind?

There are endless obvious and not so obvious reasons why someone would want to join a mastermind. Sometimes it is for selfish reasons; they want to get as much from the group as possible. Sometimes it is for selfless reasons; sometimes they want to give back. Some because they just want to be apart of a bigger body that is moving.

Feel Alone in Business

Many business owners simply feel all alone. Their friends and family just don’t understand their business. They don’t have many friends on or offline that understand what they do or have the same attitude towards growth that they do.

Sometimes it just feels like we are trying to convince people that we even have a business and no one really believes us. Oh my daughter walks dogs” is typically the way someone shows they “understand” what we do. When you join a mastermind everyone intimately understands exactly what you do.


join mastermind

They Have No Support

When things go good, there is rarely anyone that understands the depth of the strength it took to reach that achievement. When things are bad, it always feels like no one understands. Maybe some might pretend to understand, but in the end, all they are looking to do is tell you what they think you should have done and how wrong you really are (according to them). The people who join a mastermind tend to invite the support into their lives both good and constructive.

Again, the group think offers many opinions, resources, and advice.

Big Fish in a Small Pond

I know many business owners who are on the top of their game. They have a fresh outlook on their business, a positive mindset, and embrace failures as ways to learn. Unfortunately, not everyone is like that and sometime you will feel like you are surrounded by a bunch of people who are small fish with simple minds.

A business owner must be careful of where he or she spends their time because hanging out this crowd too long can severely hurt your business. If you join a mastermind you can be prepared to feel like a small fish in a big pond. It will offer you a chance to learn, grow, and explore the possibilities.


join a mastermind dog walker

 What Masterminds Are Not:

If you want to join a mastermind, it is important to understand what they are not. Sometimes people get masterminds confused with something else and it is important to be clear what they are not so you aren’t surprised.

They Are Not Coaching Groups

If you are expecting to get one on one coaching from the Mastermind leader, then joining a mastermind might not be right for you. It gets a little tricky here as some had a hard time finding the distinction between this group think and coaching. While you might feel like there is a little overlap, a Mastermind isn’t coaching.

When you hire a business coach you are getting to work one on one through challenges and there is often direct teachings specifically for you. The beauty of a Mastermind is learning not only when the spotlight is on you, but also when it is on others and they are learning lessons that you can directly apply to your business.

In fact, most of the learning happens when you witness others journies throughout it!

It is Not a Place To Vent

Masterminds are focused on solutions. They solve problems, together as a group. They have a positive, can do, we-believe-in-you attitude and a lot of encouragement sprinkled into everything. It is not a place to come and complain without looking for a solution. It is not a place to vent or moan and groan. When you join a Mastermind it is about overcoming your challenges and by the end, you should feel confident knowing exactly how you can move forward in conquering your obstacles.

You Can’t Be a Wallflower if You Join a Mastermind

The Mastermind will not be successful without everyone participating, and that means you! If you were at a business networking meeting, you might be able to get away with sitting at the bar and letting the room work you… but not in a Mastermind. You need to support your fellow members. You need to offer advice and encouragement and you need to show up and be on time. Afterall, that is what you want them to do for you, right?

“Be prepared to work and you will reap the benefits. What you put in is what you will get out of it.”
Alix DiLorenzo Homeward Bound
Jump Mastermind founding member



join a mastermind pet business

What To Expect if You Join A Mastermind

Admittedly, this concept is pretty new to the pet industry…no one is really doing any of these so I want to break it down to show you exactly what Masterminds are all about.

They are laser focused:

This means that the participants are directly out to do a certain goal or task. Each group might achieve this differently.

I am in a Mastermind with under five people. This masterminds task is to put one person in the hot seat at our weekly meeting and we all help that one person figure out a challenge, create a roadmap, and the person usually commits to achieving that duty by the next meeting.

In other masterminds when you have larger groups, sometimes there are monthly themes. Where everything you talk about that month has to do with the theme.

“When considering a mastermind, be ready to do the work. Be ready to be laser focused and use valuable advice that is not available anywhere else.” 
Kelly Harrell Tails Around Town
Jump Mastermind Founding Member.


They Are Member Driven:

Just like you can’t be absent and it isn’t a coaching session, the true “mastermind” happens when all the group members put their heads together for the common good of the group. The group is driven by the memberships ability to support one another.

 “Being in a Mastermind Group helps you to break through your fear and make some powerful choices that you would not otherwise have done. It helps you to GET REAL with yourself and your business. Everyone in the group has something to bring to the table. If you have a challenge, you can get some answers from someone in the group that has probably gone through it before and can help you. It is all about sharing because the members of a mastermind group tend to be so open about their past mistakes and so open to helping.” 
Maureen Dunn Mccarthy   Love and Kisses Pet Sitting
Jump Consulting Founding Member


The Leadership of The Group Matters:

Although it isn’t a coaching group, the leader of the group should have some clout with the members. They are the captain of the ship leading and guiding the group down the road. Leadership will help create topics, have experts come in, keep the tone of the group, enforce the rules, keep the meetings on target. They will also hand select or approve the group members entering the group so you can be assured that there has been some vetting done.

Alternatively, if there is a leader who doesn’t have resources, knowledge, or authority over leading a group of people, it might end up being a bit chaotic. I’d ask yourself, how much do you believe in the leader?

“The most important thing for any business owner deciding what mastermind to join is who the founder is. Are they the rare individual who has the charisma, eloquence, grit, heroism and, above all, love to believe in you when you’re battle-scarred and you don’t even believe in yourself? Do they have a plan and vision for the people they bring together? Do they understand what it takes to succeed from deep inside? Do they challenge and drive you to walk up the mountain to see the planets align for the first time in all your years of business and life?”
Asha Olivia  Hoby Dogy
Jump Consulting Mastermind Member

There is Usually an Investment:

What separates one group from another? Cost.

You will automatically value something if you have to invest your hard-earned money. If you didn’t invest, you have nothing to lose and often the way to treat “it” will change. Just think the last time you were given something for free vs something you had to save up and buy? You valued the one that took a lot of work to acquire!

Masterminds have a wide range of costs. I have heard of some as much as $60,000 a YEAR and I have heard of some at $19 a month. The cost also creates exclusivity. Not everyone can just join. There is an investment to have your seat, to have the privilege, of being around a group of like-minded individuals. Cost should be a factor that you should consider as a tool that ensures that you are surrounded by serious people.

You Need To Show Up Consistently!

Masterminds rely heavily on the group all being present. Regular meetings require that you get to know one another so attendance is a must! Even if the group doesn’t have you in the hot seat that day, there is still a lot you can learn from others going through challenges in their business and you might have the key piece of advice that help that business owner.

The group is only as good as the members that show up! If no one showed up, there would be no group. It also helps hold members accountable.

You have to understand the group takes time to participate and that you have to be prepared to: -take time to invest in yourself by achieving your goals which may mean you work more at first to reap the benefit of letting go. -be pushed by your peers -get exceptional advice from other bus owners like you from their own trial and errors. “
Katie Westerfield Homeward Bound Pet Care
Jump Mastermind Founding Member

Is a Mastermind Right For You?

It is always tough to tell if the Mastermind would be right for you. At the very least, I think you should contact the organizer of the group you are looking to join because they will be able to tell you.

Now, if you are like me, you are probably saying, “yeah right Bella! They just want to “sell” me to join the group” But here is the thing – it actually hurts them if you aren’t the right fit and join. One bad apple could through the entire group mojo off and the group leader

If you are at the point in your business you want to be held accountable, feel like you want to take your business to the next level but need a bit of group think to expand your horizons and cheer you on… a Mastermind could be for you. It is just as much about giving as receiving and the networking that naturally happens in these groups tends to create forever friendships!

jump consulting mastermind