Bella’s Blog

financial advice, business coach, podcast episode

Episode 215: Getting In Control of the Financial Numbers in Your Business with Jamie Trull

Getting In Control of the Financial Numbers In Your Business with Jamie Trull   Jamie Trull is a Financial Literacy Coach and Profit Strategist. She’s fired up about helping small business owners overcome the overwhelm and anxiety of business finances. After leaving the corporate world in favor of a more balanced life. Jamie founded her […]

sales, podcast, entrepreneur

New Ways To Build Your Teams Confidence and Selling Skills

Chris Trew is a touring comedian, sportswriter, and creative coach. He uses his background in improv comedy to help people find their funny whether they are using it for performance or self-improvement. His work has been featured at events like SXSW and San Diego Social Media Day and festivals of all kinds all over the […]

Entrepreneurs, Podcast Episode, Marketing, Content Creation

Episode 213: How UGC Can Create a Buzz About Your Dog Walking Business and Bring You New Clients

How UGC Can Create a Buzz About Your Dog Walking Business and Bring You New Clients   Tyler J. Anderson is an investor, entrepreneur, podcaster, and speaker. Day-to-day you’ll find him leading the team at Casual Fridays. Since 2009, Tyler and his team have played significant roles in digital and social media marketing campaigns for […]

business women, podcast episode, new episode, pets

Episode 212: How To Start A Podcast

pod   How To Start A Podcast   Chris Laning is a Voice Over Artist, Podcast and Dailicast Producer and Host, Audio Editor, Audiobook Narrator, and a Creative Writer. He is a former Web Developer (primarily ColdFusion, Javascript, MSSQL) who is as comfortable behind a mic as a voice-over artist (everything from commercials to character […]

pet industry revolution

What Side of the Pet Service Industry Revolution Are You On?

  If you haven’t noticed, 2020 is really shaking things up. It is splitting our pet service industry into two segments, and whether you realize it or not, you are on one of the sides. Some pet businesses experienced a temporary dip in business and are back up, but others experienced the same dip and […]

{FREE} Pet Sitter and Dog Walker Marketing, SEO, and Social Media Training Series

Ever wish you could get free training on marketing, SEO, or websites? I am pretty sure you do because as members enter into my free facebook group, over half of them are wondering about how to market online. It is their biggest challenge. They ask: How do I get more customers using social? How do […]

entrepreneur, pet industry, dog walker, podcast episode, COVID19, marketing, marketing tips

Episode 211: Marketing Tips From A Pro Through Tough Times

Marketing Tips From A Pro Through Tough Times   Byron Ingraham is a Facebook Advertising Expert, Best Selling Author, Business Strategist, and a Speaker. He is an Air Force Veteran turned entrepreneur. The reason he decided to become an entrepreneur is to give himself the freedom to help individuals achieve their dreams in business. He […]

Business Coach, Woman, Pet Business, Podcast, Dog Walking, Hiring Staff, recruitment

Episode 210: Use This Dog Walking Recruiter Next Time You Have To Hire

  Use This Dog Walking Recruiter Next Time You Have To Hire   Joe Latona is a motivated and dedicated HR professional, dog walking since 2008, and hiring staff since 2009. He has built award-winning dog walking teams in Chicago and has hired pet care professionals across the United States. Joe has a deep understanding […]

Dog walker, pet sitter, blog, business blog, hiring, recruitment, new staff, interviews, business coach

Secret Elements To Having A Kick Ass Pet Sitting and Dog Walking Interview Process

When most people think about marketing, they think about getting new clients. However, 50% of your marketing efforts should also be on getting the right people to work for your company. But finding the right dog walking or pet sitting candidate isn’t just looking for a needle in a haystack. It is the entire pet […]

business woman, podcast, business coach, video, staff training, video training

Episode 209: Why You Need Video Training for Your Pet Care Staff in 2020

Why You Need Video Training for Your Pet Care Staff in 2020 Liz Illg is a Business, Content, and Systems Consultant. Liz and her team take an all-inclusive approach to finally bring your vision to life. They specialize in building the systems and operating foundation that will help you truly take off and scale your […]

business coach, pet sitting, dog walking, business, video, video marketing

Episode 208: Easy Ways To Repurpose Content into Videos

Bella knows that you probably feel like making video content for your business is a tough task. to get creative, especially during 2020 is a tough thing to do. We are in survival mode and growth mode just trying to get back to the new normal. Today, Bella is going to teach you why you […]

podcast, entrepreneur, pet industry, business coach, video

Episode 207: The Power of Snackable Videos In Your Pet Business

Learn what snackable videos are and how easy it is to create and reuse in your pet sitting or dog walking business.

podcast, dog walking, pet industry, business woman, entrepreneur

Episode 206: The Step By Step Process For Creating Promotional Dog Walking Videos

Show Highlights Popular misconceptions about video What is the ideal length, aspect ratio, basics The Four Pillars that make a promo great How to alleviate the biggest bottleneck in creating videos.  Structure for thinking of visuals: More important than editing is the design and how the frame looks like Music- select one that amplifies the […]

hiring ads

How to Know if Your Hiring Ads Are Actually Working

When we put a hiring ad out there, it doesn’t matter if you get 100-200 applications, if only 1-2 are actually qualified. At the end of the day, that’s just a waste of your time. It’s equally as bad if you publish a hiring ad, and nobody responds. Not one person – yikes! Let’s solve […]

Video, Video Content, Video Marketing, Business, Women, Podcast, Pet Industry, Dog Walking

Episode 205: How to Use Funnels To Easily Create Video Content

Show Highlights Learn how you, a solo-preneur or business owner, can leverage videos to generate real-world leads. Learn what the biggest fallacy is and why most people don’t see results. Learn what the approach should be for TOFU, MOFU, and BOFU and learn how to create ideal content for them. Discover the biggest bottle-necks that […]

pet business, business women, podcast

Episode 204: How Your Vision and Focus Can Scale Your Business Fast with Joanna Price

  Joanna Price is the Owner of Woofin’ It Pet Concierge. It is her vision, tireless work ethic, and passionate commitment to pets that has grown her business from the seeds of an idea to the best Dog Walking and Pet Sitting service in Frederick, with 5 team members. Additionally, her commitment to exceeding expectations […]

social media strategy

How to Level Up Your Social Media Strategy in 2020

I want you to reframe your mindset around social media. What if, social media was not just another task on a to-do list, but actually a tool to be cherished? A way for you to engage and be involved in a number of different communities. Once we can view it through this lens, we can […]

business women, pet industry, podcast

Episode 203: The Difference Between Customer Service VS Customer Experience Could Increase Your Profits

The Difference Between Customer Service VS Customer Experience Could Increase Your Profits For more than 20 years, Jeannie Walters, CCXP has had one mission: To Create Fewer Ruined Days for Customers™. Jeannie is the CEO and Founder of Experience Investigators, a global Customer Experience consulting firm helping companies improve loyalty and retention, employee engagement, and […]

bella in your business

Episode 202: How to Communicate, Persuade & Close like an Experienced Trial Lawyer

How to Communicate, Persuade, & Close like an Experienced Trial Lawyer     In addition to Mitch Jackson being a “2009 Orange County Trial Lawyer of the Year” and “2013 California Litigation Lawyer of the Year,” he’s also one of the most well-known active trial lawyers on social media. He’s been profiled in best-selling marketing […]

knockout questions

How to Perfect Your Hiring Knockout Questions

How many of you have been inundated with applications to your hiring ad? With the unemployment rate at 13% in June 2020, many business owners are having this problem (although, it’s a good problem to have!). Even still, it can get seriously depressing sifting through application after application of candidates. Most of them didn’t even […]

stop preparing start doing

Episode 201: Stop Preparing, Start Doing with Olenka Cullinan

  Stop Preparing, Start Doing with Olenka Cullinan     Olenka Cullinan is a CEO and Founder of iStartFirst. She empowers women to up-Level their business and mindset via on-line Bootcamp, iStartFirst Women’s Summit, and delivering keynotes and workshops for companies nationwide & globally. Olenka has developed a “Backbone of Success”™ method that helps female […]

Pet Industry, Pet Business Owner, Woman in business, entrepreneur

Episode 200: If I’ve Taught You Anything…

If I’ve Taught You Anything… Wow – 200 episodes. 200 episodes of me (hopefully) providing you value, nuggets of wisdom, and lessons that you can take and apply into your business. It’s been an honor to record, produce, and publish this podcast for you all every single week for the past few years. On this […]

bella in your business

Episode 199: How To Do Virtual Meet and Greets In Your Pet Business

How to do Virtual Meet and Greets In Your Pet Business One of the “blessings” of our new normal under COVID-19 is that it has opened the realm of finding virtual alternatives to our everyday processes. One of these alternatives is virtual consultaations for pet sitters. That’s where you hop on a video call with […]

business woman, social media marketing podcast

Episode 198: Baby Boomers Vs Millennials… Or Is It?

  Baby Boomers Vs. Millennials…Or Is It? The generational gap between baby boomers and millennials is something that every business owner is bound to encounter…. perhaps you already have? But one generation doesn’t have to be at war with the other. Each generation has unique and specific experiences that they can share with one another […]

business woman, pet business, new podcast episode, free publicity, free marketing

Episode 197: How to Generate FREE Publicity & Marketing for your Pet Business

How to Generate FREE Publicity & Marketing for your Pet Business Connecting with your community & learning how to truly bring value to your audience is not an easy task. Many business owners aren’t sure where to start or what direction they should take. In this episode, I bring you, Regina Robinson of Outward Bound Hounds who […]